Set up Source Attribution in minutes and start optimizing what works. With Lawbrokr’s enhanced Source Attribution Tracking, you can now see the true origin of every lead. Whether a client clicks through from a Google Ad, a blog, your firm’s LinkedIn bio, or even an AI platform like ChatGPT, you’ll know exactly where they came from inside your Lawbrokr dashboard.
Source Attribution is also expanded across your integrations, so data flows into Zapier, Lead Docket, and more.
How to Set Up Source Tracking on Your Website
Source Attribution is not automatic. To activate it, you’ll need to add a short code snippet to the <head> section of every page on your website where Lawbrokr links or widgets live.
The Code Snippet
Simply copy and paste the following into the <head> of your website:
<script src="//cdn.lawbrokr.com/js/latest/lawbrokr.min.js" type="text/javascript"> </script>
*This script only affects Lawbrokr links. Everything else on your page remains untouched.
Tips for Implementation
- Use a Website Builder?
If you're on Webflow, Wix, Squarespace, or WordPress, look for the "Site Header" or "Global Code Injection" section in your settings to paste this in.
- Use Google Tag Manager?
You can add this as a Custom HTML tag to your GTM container and fire it on all pages.
- Have a Dev Team?
Forward this blog and the script to them, they’ll know where to put it.
What Will Be Tracked?
Once installed, Lawbrokr will automatically attribute leads from the following channels:
Need to get more granular analytics?
With our Zapier integration get full in-depth insights into your lead analytics with all of the following source attribution details:
Where will you see these analytics?
Need Help?
If you’re unsure where to place the code or want us to take a look, reach out to support@lawbrokr.com, we’ve got your back.
